Press kit

Everything a reporter needs.

Boilerplate, pull-quotes, talking points, high-res screenshots, video, and a 30-minute walkthrough on request. No embargo — anything here is on the record.

One-liner

The life OS that knows you without knowing anything about you.

An AIOS — Artificial Intelligence Operating System — with 20 surfaces (8 life-domain apps + 11 ecosystem & utility apps + Hub orchestrator) running on one encrypted brain on your phone. 500 connectors absorbed; zero readable to the operator. Patent Pending — U.S. App. No. 64/041,821 (Apr 16, 2026).

Fact sheet

Facts reporters ask for.

ProductCognielo — AIOS for iOS
CompanyElo AI
Founder · CEO / CTOJustin McNichol
CIO / CISODoug Gordy
CMO / CROGarrett Main
HeadquartersGreeley, Colorado
Founded2025
PatentPending — U.S. App. No. 64/041,821 (filed 2026-04-16). 23 claims; non-provisional due 2027-04-16.
PlatformsiOS 17+, iPadOS, watchOS. Mac Catalyst on roadmap.
PricingFree · Plus $4.99/app/mo · Pro $8.99/app/mo · Plus Everything $14.99/mo · Pro Everything $29.99/mo · Family Plus $22.99/mo · Family Pro $59.99/mo · Founders Lifetime $599.99 (1,000-seat cap) · Teams $15/seat/mo · Regulated $2,500/mo
LaunchPrivate beta Jun 2026, public launch Jul 15, 2026
Press contactpress@cognielo.com
Attributable quotes

Say it however it fits.

All quotes attributable to Justin McNichol, Founder / CEO / CTO.

"We're not building another finance app or another health app. We're building the OS that lives below all of them. Your life. On your phone. Ours to store, never ours to see."

"The industry spent a decade training AI on user data. Cognielo runs AI against your data — without ever training on it. That's a bigger shift than most people realize."

"I can't read your HRV. I can't read your medications. I can't read your trademark filings. Not because I promise, because I designed it that way. Patent number's 64/041,821 — look it up."

"20 apps is the product. One brain is the moat."

Angles

Four framings that tested well.

A · "The anti-Apple Intelligence"

Apple Intelligence reasons across your data, but only on Apple's terms. Cognielo reasons across your whole life — including things Apple doesn't see (legal deadlines, HOA, NDAs, small-claims cases) — and never sends a byte off your phone.

B · "Monarch Money for everything"

Monarch beat Mint with better UX on the one domain Mint owned. Cognielo is that move for every life domain at once. $30/mo bundle vs $5-15/app × 7 categories.

C · "Patent-defensible privacy"

Most "private" apps promise not to share your data. Cognielo proves it cannot. Architecture is patent-pending with HKDF domain separation and zero-vendor-readability claims. Subpoena-resistant by construction.

D · "The 100-trillion moat"

21 dials × 8 life-domain apps × 108 per-app combinations = 2.4 × 10¹⁴ distinct Elosystem configurations. No two users run the same setup.

Assets

High-res screenshots, video, and logo lockups.

Request the full kit at press@cognielo.com — we'll send a Dropbox link with the 30-second hero video (vertical + landscape + square), 8 frame-accurate screenshots at App Store resolution, and logo lockups in SVG.